The Digital Transformation Playbook

Description

Comprehensively perceived advanced master David L. Rogers contends that advanced change isn’t tied in with refreshing your innovation however about redesigning your key reasoning. In view of Rogers’ time of examination and educating at Columbia Business School, and his counseling for organizations around the globe, The Digital Transformation Playbook shows how pre-computerized time organizations can revitalize their courses of action and catch the new chances of the advanced world.

Rogers shows why conventional organizations need to reexamine their basic suspicions in five spaces of strategy―customers, rivalry, information, advancement, and worth. He uncovers how to saddle client systems, stages, enormous information, quick experimentation, and problematic business models―and how to incorporate these into your current business and association.

Rogers represents each procedure in this playbook with genuine contextual investigations, from Google to GE, from Airbnb to the New York Times. With down to earth structures and nine bit by bit arranging devices, he distils the exercises of the present most prominent computerized pioneers and makes them usable for organizations at any stage.

Numerous books offer guidance for advanced new businesses, yet The Digital Transformation Playbook is the main complete treatment of how heritage organizations can change to flourish in the computerized age. It is an essential guide for officials hoping to take their organizations to the following phase of gainful development.